Senior CMF Designer at
ghd hair

The Opportunity


Iconic British brand ghd is a global leader in high end professional hair styling tools and the UK’s number one recommended styling brand. Loved by stylists and consumers, loved by press, and loved by the people that work for the brand!

Merging science and innovation, with luxury beauty and style; ghd pioneers new technologies and beautiful designs to create the most technically advanced hair tools in the world. Developed by leading scientists in the dedicated ghd R&D laboratories in Cambridge, ghd tools deliver safer for hair heat styling and have become an essential part of the daily lives of professional hair stylists and consumers globally.

Renowned for game changing innovation and superior performance, at ghd we are on a mission to transform lives with the power of a good hair day!



As the Senior CMF Designer, you will be responsible to keep the Design team informed of market, fashion, and global trends. Filtering and translating ideas onto future NPD and Limited-edition collections to create engaging products & accessories in line with ghd’s premium brand values. Based in the London Design studio you will work closely with Marketing and Studio teams to ensure coherent story telling in trends led promotions and NPD launches.



Trend research:

For each Limited-Edition trend research is vital to create concepts and routes that are unique to ghd, and have covetable appeal to consumers

Keep on top of current and future trends to inform design choices for product and accessories (bags, heat mats, gifting)

Filter global trends database (WGSN / Futurelabs etc) and industry sector trends in line with ghd’s brand guidelines to help steer the long-term strategic product roadmap

Colour Materials and Finishes (CMF):

Manage library of CMF inspiration (colours, swatch samples etc)

Investigate new and brand aligned techniques and processes to deliver solutions for new finishes and materials across product, packaging, promotions

Be an advocate for sustainable choices in our product portfolio

Concept generation / development / review:

Compile mood boards from project briefs to guide design concepts

Visualise CMF choices on product / accessories utilising 2D / 3D software

Work with modelmakers to create visual mock-ups of design intent

Create accessory (bags, heat mats, gifting) concepts and supporting specification documents to brief external suppliers

Attend weekly project meetings and present concepts to wider team / senior management

Understand technical constraints when creating designs – Work with suppliers to understand scope of decorative finishes / limitations and relative costs

Work alongside ghd Hong Kong team, PMO and suppliers, to communicate design intent (provide CMF specification documents) and manage cost and time constraints

Review limit samples to agree acceptable colour variance and quality from multiple suppliers

Work with studio team to ensure campaign imagery and product photography is consistent with original trend and product execution



Degree educated in Industrial Design, Textiles, Fashion or similar

Experience working on CMF for manufacture – Design consultancy or consumer products company

Experience of dealing with technical specifications for suppliers

Ability to interpret briefs and ideas

Advanced 2D CAD skills – Adobe Photoshop and Illustrator

3D CAD – Keyshot rendering

Excellent communication and presentation skills both verbally and visually

Ability to work autonomously, plan and organise own workload and to work within timescales / tight deadlines

Excellent attention to detail

Confident in using own initiative, a problem solver




We at ghd are proudly committed to our Company Values and aim to attract and retain employees who live our Values.

Collaborative – We work together to create the extraordinary.

Creative – We foster creativity & excellence to create value for our brands and business.

Courageous – We are agile, entrepreneurial & we own our future.

Connected – We stay connected and ensure we are always consumer first.

Committed – We are responsible for our impact on others & the planet.




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