IDEA 2021 Winners
International Design Excellence Awards
A few months ago, we were announcing the IDEA 2021 call for entries. This year, the IDEA program received the most entries in its 41-year history: 2,087 entries from 25 countries. And today is the big day! We are excited to announce the 142 winners of the International Design Excellence Awards (IDEA) 2021.
Congratulations to all the participants and winners. We are excited to see the excellence of design, creativity and innovation this year. Enjoy!
IDEA WINNERS OF 2021
The jury selected the Xbox Adaptive Controller (Gold, Consumer Technology) as the Best in Show. Jury Chair, Mary Beth Privitera, selected the Eargo Neo Hearing Aids and Charging Case (Bronze, Medical & Health) as the Jury Chair’s Award winner. The Eargo Neo entry was also selected by our community (via online poll) as the People’s Choice Award winner. Marc Greuther, Chief Curator at The Henry Ford Museum of Innovation, selected the Level Touch (Gold, Home) as the Curator’s Choice Award winner.
The gallery below proudly displays the Special Awards, Gold, Silver, and Bronze-winning designs in all the IDEA 2021 categories.
BEST IN SHOW
Xbox Adaptive Controller
Consumer Technology
Gold
JURY CHAIR'S AWARD & PEOPLE'S CHOICE AWARD
Eargo Neo Hearing Aids and Charging Case
Medical & Health
Bronze
CURATOR'S CHOICE AWARD
LEVEL TOUCH
Home
Gold
GOLD
Hyundai IONIQ 5
Automotive & Transportation
Gold
Century Branding Identity
Branding
Gold
CLOVA Lamp
Children’s Product
Gold
Apex Exosuit
Commercial & Industrial Products
Gold
BDR100-20
Commercial & Industrial Products
Gold
Level Bolt
Commercial & Industrial Products
Gold
CXN ONE
Concepts & Speculative Design
Gold
LOTUS – Next generation Neonatal Intensive Care Unit
Concepts & Speculative Design
Gold
Xbox Adaptive Controller
Consumer Technology
Gold
Blokable at Phoenix Rising
Environments
Gold
JEROME
Furniture
Gold
27ART10
Home
Gold
Xbox Elite Series 2 Wireless Controller
Consumer Technology
Gold
Haptic
Digital Interaction
Gold
MX FUEL Equipment Strategy
Design Strategy
Gold
Level Touch
Home
Gold
Nebia by Moen Spa Shower
Home
Gold
Pella Easy-Slide Operator
Home
Gold
Sepura Home Composting Garbage Disposal Unit
Home
Gold
Origami Face Mask
Lifestyle & Accessories
Gold
Nella NuSpec Reusable Vaginal Speculum
Medical & Health
Gold
WorldVent Ventilator
Medical & Health
Gold
Double Scissors
Office & Accessories
Gold
M12 Fuel Hatchet Pruning Saw
Outdoor & Garden
Gold
Xfinity Eco Capsule
Packaging
Gold
Badger Shield Open Source PPE
Social Impact Design
Gold
Awake RÄVIK
Sports, Leisure & Recreation
Gold
Moove
Student Designs
Gold
Sentinel – Outbreak Bio-reconnaissance
Student Designs
Gold
Swell Surf Foot
Student Designs
Gold
TômTex
Student Designs
Gold
IDEA WINNERS OF 2021
SILVER
ST-One
Automotive & Transportation
Silver
Uber Beacon
Automotive & Transportation
Silver
idus
Branding
Silver
Korean Air X Hyundai Card credit card design
Branding
Silver
Ergobaby Aerloom FormaKnit Stretch Baby Carrier
Children’s Products
Silver
Blackmagic Fairlight Desktop Console
Commercial & Industrial Products
Silver
Mirion AccuRad Personal Radiation Detector
Commercial & Industrial Products
Silver
Safety Welder
Commercial & Industrial Products
Silver
Bizzy and Martian
Concepts
Silver
Bot Public
Concepts
Silver
Mobile Window
Concepts
Silver
The Multi-Purpose Delivery Vehicle
Concepts
Silver
Curve
Consumer Technology
Silver
Google Meet Hardware – Series One
Consumer Technology
Silver
PlayStation 5
Consumer Technology
Silver
QN900A – Neo QLED
Consumer Technology
Silver
Xbox Series X
Consumer Technology
Silver
Xbox Wireless Controller
Consumer Technology
Silver
Design Frame
Design Strategy
Silver
MIUI Nature Sound System
Digital Interaction
Silver
SmartThings Cooking UI
Digital Interaction
Silver
24 FRAMES OF LIGHTWELL
Environments
Silver
Gantri X Ammunition Lighting Collections
Furniture
Silver
RETWEED
Furniture
Silver
Avoir Tankless Toilet
Home
Silver
BESPOKE Air Purifier AX9500N
Home
Silver
BESPOKE Stick VS6800
Home
Silver
Water Pot and The Table
Home
Silver
Zero Halliburton Pursuit Aluminum Luggage
Lifestyle & Accessories
Silver
Allergy Amulet
Medical & Health
Silver
Healthdot
Medical & Health
Silver
Rebel
Medical & Health
Silver
Refillable Floss Pick
Medical & Health
Silver
Visby Medical COVID-19 Point of Care Test
Medical & Health
Silver
Collective Conscious
Office & Accessories
Silver
Fitter
Office & Accessories
Silver
Pellet Joe
Outdoor & Garden
Silver
Fitbit Sustainable Packaging
Packaging
Silver
Sonos Arc Packaging
Packaging
Silver
Service Meet Service
Service Design
Silver
Circular Plastics
Social Impact Design
Silver
Powerbeats Pro
Sports, Leisure & Recreation
Silver
SPOT Gen4 GPS Messenger
Sports, Leisure & Recreation
Silver
Yakima Products CBX Solar Cargo Box
Sports, Leisure & Recreation
Silver
Elves – Shinola camping accessory set
Student Designs
Silver
MYO – Mix Your Own Household Cleaners
Student Designs
Silver
A Medical Product for Children with Asthma
Student Designs
Silver
Quilt – remote funeral service for COVID-19
Student Designs
Silver
Warmth of Projection
Student Designs
Silver
ZERO – Non touch contact lenses
Student Designs
Silver
IDEA WINNERS OF 2021
BRONZE
Alpha 85S Jump Starter
Automotive & Transportation
Bronze
NEOLIX X3
Automotive & Transportation
Bronze
MX BOOST Branding
Branding
Bronze
All Star Wood Cot Bed
Children’s Products
Bronze
Juno Bassinet – Pop-up bed for newborn babies
Children’s Products
Bronze
Geko G100 Automatic Wall Putty Grinding Robot
Commercial & Industrial Products
Bronze
Verkada Access Control
Commercial & Industrial Products
Bronze
Mobile Medical Intensive Care Unit
Concepts
Bronze
Shield
Concepts
Bronze
AlphaEgg SmartPen Q3
Consumer Technology
Bronze
Belkin BOOST↑CHARGE- PRO 3-in-1 Wireless Charger
Consumer Technology
Bronze
FUJIFILM X100V
Consumer Technology
Bronze
inSight
Consumer Technology
Bronze
Kandao Obsidian Pro
Consumer Technology
Bronze
The Frame – 2020 Release
Consumer Technology
Bronze
The Premiere LSP9T- 4K Smart Triple Laser Projector
Consumer Technology
Bronze
Fitbit Stress Management Experience
Digital Interaction
Bronze
Mobile Clinic Module Control UI-UX
Digital Interaction
Bronze
White Mountain Club House
Environments
Bronze
Americana
Furniture
Bronze
D-cloud
Furniture
Bronze
360 Air Purifier
Home
Bronze
All New Stylelec
Home
Bronze
BESPOKE 4-Door Flex Refrigerator
Home
Bronze
Electric Cooking Package
Home
Bronze
Eufy H30 Cordless Handheld Vacuum Cleaner
Home
Bronze
Flexispace Bathtub
Home
Bronze
Gallery Stand
Home
Bronze
Mijia K10 Wireless Vacuum Cleaner
Home
Bronze
Noble Series
Home
Bronze
Oransi Mod
Home
Bronze
QP5
Home
Bronze
Toshiba Air Purifier Series
Home
Bronze
WashTower with Center Control
Home
Bronze
Burch Barrel
Lifetsyle & Accessories
Bronze
CMR Surgical – Versius Surgical Robotic System
Medical & Health
Bronze
Eargo Neo Hearing Aids and Charger Case
Medical & Health
Bronze
KoniKore
Medical & Health
Bronze
R-Zero Arc
Medical & Health
Bronze
Valence InVent Xtend
Medical & Health
Bronze
Vave Health Handheld Ultrasound
Medical & Health
Bronze
Lay
Office & Accessories
Bronze
Pergola
Office & Accessories
Bronze
Tempo
Office & Accessories
Bronze
Fi Smart Collar
Outdoor & Garden
Bronze
RYOBI 18V EZ Reach Pole Attachment System
Outdoor & Garden
Bronze
Union & Scale Workplace Furnishings Packaging System
Packaging
Bronze
Radiology Operations Command Center
Service Design
Bronze
Bollé RYFT
Sports, Leisure & Recreation
Bronze
Fitbit Inspire 2
Sports, Leisure & Recreation
Bronze
Cortec – Solar Park Service Robot
Student Designs
Bronze
Drift Lamp
Student Designs
Bronze
Finger Tape
Student Designs
Bronze
Five pieces of wood
Student Designs
Bronze
Forest Guard
Student Designs
Bronze
GO-WALK
Student Designs
Bronze
Modular Convenient Stove
Student Designs
Bronze
Omnipotent
Student Designs
Bronze
QAED
Student Designs
Bronze
Scylla Underwater Platform
Student Designs
Bronze
VIA – Handheld Printer & Scanner
Student Designs
Bronze
History of IDEA
Established in 1980 and known worldwide as a top design awards program for its unparalleled rigor, influence, and prestige, IDEA recognizes innovative products and services that push the design industry forward. Celebrated IDEA winners over the past four decades include the original OXO Good Grips line of kitchen tools from Smart Design, the original Apple iPod and iPhone, the Tesla Model S, and hundreds more.
The IDEA program receives thousands of entries from across the globe each year, making it one of the largest and most widely anticipated design awards programs in existence. IDEA set the benchmark for what a design award represents and remains a career-defining catalyst for those talented enough to win.
Impact of Winning IDEA
Each year IDEA winners receive significant international publicity and exposure. This includes recognition in the IDEA Winners Gallery, across social media, and in IDSA’s annual Yearbook of Design Excellence, which includes in-depth coverage of all winners and is distributed to an international audience of design and business executives. Winning IDEA products are entered into the permanent collection of The Henry Ford Museum, where they remain ever-present symbols of ingenuity and mastery of craft.
IDEA 2021 JURY CHAIR
Mary Beth Privitera, FIDSA likes to say she “bleeds design;” and in fact, as an expert in medical device design—specifically in applied human factors in design—she is well-equipped to design her own bandage.
Mary Beth is a Principal at HS Design (HSD), an award-winning product development firm, where she is responsible for human factors and research. She also serves as faculty and co-chair of the Association for the Advancement of Medical Instrumentation’s Human Engineering Committee, where she is responsible for writing those standards on usability that people tend to either love or hate.
She is a Professor in the Department of Biomedical Engineering at the University of Cincinnati and routinely plays in the innovation sandbox with healthcare providers from every discipline.
IDEA GUIDE TO DESIGN EXCELLENCE
IDEA recognizes products and services that encourage, inspire, and push our industry forward. We promote innovation and excellence. We encourage an in-depth and forward-thinking process. Ultimately, we honor great design that brings real benefit to users, clients, and society.
Each year, the jury reviews IDEA entries across 5 criteria. The same criteria have remained unchanged during the 40-year history of IDEA. We believe this consistency further separates the IDEA program from other awards programs.
Since its inception, the goal of IDEA has always remained to identify and honor the pinnacle of design excellence. IDEA is unweathered by shifting fads or transitory styling. Rather, its winners reveal the tremendous significance of design in business, society and beyond, thus proving that great results are possible when design is leveraged to its fullest potential.
Design Innovation – How new is the product or service? What critical problem is it solving? How clever is the solution? Does it advance a product category?
Benefit to User – How is the user’s life improved through this design? Can they accomplish things not previously possible?
Benefit to Client/Brand – What is the business impact of this design? How has leveraging design proven to be a key market differentiator?
Benefit to Society – Does the solution consider social and cultural factors? Is it designed/manufactured with sustainable methods/materials?
Appropriate Aesthetics – Does the form of the design adequately relate to its use/function? Are the colors/materials/finishes used befitting to its purpose?