CMF Designer at Fitbit, Inc.

The Opportunity

At Fitbit, our mission is to help people lead healthier, more active lives by empowering them with data, inspiration and guidance to reach their goals.

We started our journey in 2007—as a team of two with one big idea. Since then, we’ve grown to over 1,500 employees, sold over 60mm devices, and built a health and fitness community across the globe.  In fact, the Fitbit Community has taken enough steps to walk from the Sun to Pluto!  Offering award-winning products, a top-rated mobile app and an easy-to-use online dashboard, Fitbit provides personalized experiences that help our users reach their goals. With a reenergized focus on innovative devices, interactive experiences, and enterprise health we are transforming the way consumers and businesses see health & fitness.

From your first steps as a Fitbitter, you will be at the forefront of developing new products. Our culture combines the spirit of startup with the perks of being public. We offer a competitive benefits package and amazing perks like unlimited snacks, Friday happy hours, onsite workout classes, and a strong focus on a healthy work-life balance. As part of our team, you’ll have the opportunity to grow your career, contribute your ideas to life-changing products and services, and—above all—have fun doing it.

Fitbit’s HQ campus is located in the heart of San Francisco with office locations in Boston, San Diego and around the world.  Think you’ve found your fit?

The role:

At Fitbit, CMF is not just a superficial application but a core part of everything from initial inspiration to the end experience of a product. In this role, you will create a vision for your projects and carry it through production. You will bring a fresh perspective to our team and push the boundaries of CMF.

Our ideal candidate will have an exceptional design sense, be organized, efficient, and work effectively across functions to maintain the integrity of design intent.

You know that great design can make a difference to real people in the real world, and that is how you build a strong brand. Our mission is nothing short of making the world a healthier place!

What You’ll Work On: 

  • Participate in design trend and market research to understand the wants, needs and opportunities for innovation in a project.
  • Contribute to the evolving design culture and process in the studio.
  • Create high quality presentation materials that communicate the design intent at any phase in a project.
  • Track and resolve design related issues by proactively communicating with internal and external teams.
  • Update any design change and/or open item that impacts project schedule, scope of work to CMF design manager and CMF project manager.
  • Manage multiple programs under the direction of CMF design manager to develop design concepts from early concept through to production.
  • Manage design deliverables and communication with ID and engineering teams.
  • Synthesize external design input, new technologies, and innovative materials and manufacturing processes.
  • Investigate, kick off, and evangelize design initiatives based on design research.
  • Take on design management tasks in coordination with your manager.
  • Present and evangelize design concepts to internal teams and executives.
  • Accurately judge level of effort for individual and team design contributions.


  • 3+ years of progressive CMF design experience for consumer products (and the portfolio to prove it)
  • Fluent in relevant software (Adobe CC, 3D CAD, MS Office, etc.), tools, materials (from consumer electronics to fashion), and manufacturing processes
  • Product rendering skills for presentation purposes is a plus
  • Thorough understanding and hands-on experience with all phases of the CMF design process- from trend research and palette development to manufacturing execution
  • Excellent verbal, written, and visual communication and presentation skills
  • The ability to work seamlessly across functions
  • Bachelor’s degree or equivalent in a relevant design field (Industrial Design, Graphic Design, etc.)



Fitbit is proud to be an equal opportunity employer. We recruit, hire, train, promote, pay, and administer all personnel actions without regard to race, color, ancestry, national origin, citizenship, religion, age, sex (including pregnancy, childbirth, and medical conditions related to pregnancy, childbirth, or breastfeeding), sex stereotyping (including assumptions about a person’s appearance or behavior, gender roles, gender expression, or gender identity), sexual orientation, gender, gender identity, gender expression, marital status, medical condition, mental or physical disability, military or veteran status, genetic information or other statuses protected by law. We interpret these protected statuses broadly to include both the actual status and any perceptions and assumptions made regarding these statuses.


San Francisco applicants:  Pursuant to the San Francisco Fair Chance Ordinance Fitbit will consider for employment qualified applicants with arrest and conviction records.


San Francisco, CA, USA

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How to become

a creative sketcher and sell your ideas.

Tired of unattractive sketches and your ideas are not selected?

- If you don’t know how to use your markers,

- If you don’t know how to draw nice shapes and beautiful details

- If you don’t feel creative 


Hi, this is Alex and here is an exercise and few tips that might help you.

I’ll do my best to collect and transmit the techniques that made me grow

as a designer over my last 10 years of experience.