Colour, Trim and Graphics (CTG) at
Royal Enfield

The Opportunity

Design at Royal Enfield is an International effort, and as part of this diverse team you will be working with colleagues across the UK and India to create evocative and meaningful experiences.  We have a rich history as the longest continuously manufacturing motorcycle company, and a great expectation from our customers to steward that heritage into exceptional modern motorcycles.

At Royal Enfield Colour, trim and graphics (CTG) play a central role in creation of product identity and in raising a brand perception. The selection of the right materials, colour and surface treatment is an effective tool to achieve perception of high product quality.

Colour, trim and graphics form an important part in targeting a product to its potential market. It is often a cost effective method of product differentiation; broadening a product line, re-branding, creating special editions or keeping a long running model in line with trends.

You will work with the Industrial Design team to create product graphics, logos, badges and colour schemes. You will liaise with suppliers to design and develop innovative solutions for different materials, surface finishes and colour proposals. You will visit the most important trade fairs to research current and future trends, new materials and technologies.

In addition to the primary task of designing CTG for motorcycle mass production there will be opportunities to work across departments on projects such as apparel and promotional materials, illustration, marketing aids as well the ongoing Custom bike program.

Successful candidates have worked at least 5 years in a professional design studio environment on production projects. All candidates must be able to work to tight deadlines closely with fellow team members. Occasional business trips (2-5 times per year) to India will be part of this role. The internal team language is English.

Responsibilities :
  • Drive CTG design for interdisciplinary projects, from kick-off to launch.
  • Present and evolve your concepts.
  • Work closely with transportation and product designers to reinforce design with CTG concepts.
  • Develop graphics and colour concepts for vehicles, hard goods and accessories.
  • Research new materials and technologies. Benchmark and understand target markets.
  • Research and forecast design, colour and material trends within automotive and other industries including benchmarking relevant competitors
  • Analyse ‘Brand DNA’ as it relates to the vehicle line and create appropriate designs
  • Work alongside other studio based functions including Industrial Design,  CAD and model making to develop exciting CTG proposals
    • Prepare 2D concept sketches using appropriate technology.
    • Collaborate with other disciplines such as engineering, manufacturing and suppliers to execute on project objectives, deliverables, and timelines.
    • Follow the development of physical models by working with the design and modelling team to apply paint and other finishes, 2d graphics and 3d badges using the latest prototyping technologies.

    Qualifications and Experience :

  • Bachelor's degree or above in Automotive/Transportation/Industrial/ Graphic Design (or similar).

  • Effective interpersonal skills to work with a wide variety of people from International backgrounds.

  • Demonstrate passion for colour, design and most importantly, motorcycles!

  • Strong communication skills to effectively sell your ideas.

  • Excellent attention to detail.

  • Have exceptional design intuition, strong problem-solving skills and an ability to visually communicate through sketches, and renderings.

  • Ability to think three-dimensionally with a strong emphasis on proportions and a refined sense of form in relation to applying graphic to a motorcycle body.

  • Working knowledge of Adobe Creative Suite for visual communication for all design assignments.

What are we looking for?
  • Excellence in creating and maintaining cross-functional working relationships

  • Demonstrable passion for colour and design

  • Exceptional visual, communication and presentation skills

  • Ability to effectively sell your ideas

  • Excellent attention to detail

  • Strong design intuition,  problem solving skills and an ability to visually communicate through sketches and renderings

  • Ability to think three-dimensionally with a strong emphasis on proportions and a refined sense of form.
    Demonstrable technical knowledge of mass production, manufacturing processes and material.

  • A team player who can actively contribute and add value to design based  conversations.

About Royal Enfield :

The oldest motorcycle company in continuous production, Royal Enfield made its first motorcycle in 1901. A division of Eicher Motors Limited, Royal Enfield has created the mid-size motorcycle segment in India with its unique and distinctive modern classic bikes. With its new manufacturing base in Chennai, India, Royal Enfield is able to grow its production rapidly against a surge in demand for its motorcycles. With 50% growth every year for the last 3 years, Royal Enfield is fast becoming a very important player in the global mid-size motorcycle market and is working towards re-inventing this space with motorcycles that are evocative and engaging and great fun to ride.

Royal Enfield’s product line‐up includes the Bullet, Classic and Thunderbird models in both 350 and 500cc displacements; and the recently introduced Continental GT 535cc café racer. Royal Enfield operates through 11 company-operated stores and 250 dealers in all major cities and towns in India, and exports to over 40 countries across the world including the USA, Japan, UK, several European and Latin American countries, as well as the Middle East and South Asia.

Royal Enfield also organises and supports many motorcycling events and rides , more prominently the Rider Mania – an annual gathering of Royal Enfield riders from all over India to the lovely beaches of Goa, and the Himalayan Odyssey, the most arduous motorcycle ride over some of the toughest roads and highest mountain passes in the Himalayas. Royal Enfield also conducts the popular ‘One Ride’ where people around the world ride out on their motorcycles on the first Sunday of April.

To apply for the role, please submit your CV and Portfolio.

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